I recently created a modishly swank Ad to raise awareness about oranges, similar to the “Got Milk” campaign that made people start drinking milk again virtually overnight. I sent it out to a number of orange groves and growers associations, without a single request for compensation mind you. Here’s an example email:
Florida Citrus Mutual
Dear Sirs or Ma’ams,
Hello, my name is Tim. I am from Wichita, KS. I love oranges but I feel like not enough people eat them. I have created a poster that can be used in an ad campaign that I think is perfect for promoting oranges much like the “Got Milk” ads worked for dairy farmers. If you are interested, please send me an email.
Here’s the poster:
I didn’t get a single response.
Wanna help me promote this campaign? Post this on Facebook, and let’s raise some goddamn awareness about oranges.